The redesign of Davide Gariboldi’s website aimed to modernize his digital presence and elevate the perception of his coaching and anti-aging services. The project included a full rebranding effort, competitor and market research, and the creation of a clear, premium visual identity aligned with his 40-year career.

My contributions included:‍

• Rebranding & visual identity: Defining a modern, high-impact aesthetic through typography, color, and photography.
• Competitive analysis: Studying benchmarks in the fitness and personal training industry to position the brand effectively.
• Website redesign: Reorganizing the content architecture, designing a persuasive homepage, and structuring dedicated service pages for Coaching and Anti-Aging
• UX/UI design: Creating a clean, performance-driven interface optimized for mobile and conversion.